A Glimpse of the Amalfi Coast in the Heart of London

On September 3rd, London was given a rare glimpse of Italian coastal glamour as Ferrari hosted the exclusive UK launch of the Ferrari Amalfi.

Guests stepped off the bustling streets and onto a blue carpet lined with lemon trees, an evocative prelude to the evening’s theme. Their destination: the majestic Grade I-listed Guildhall, a location that mirrored Ferrari’s own heritage and prestige.

Inside, the atmosphere carried the romance of the Amalfi Coast. Within the vaulted stone crypts, guests enjoyed finely crafted canapés and bespoke Amalfi-inspired cocktails, creating a sense of intimacy and anticipation before the grand reveal.

In the Grand Hall, under towering Gothic arches and jewel-like stained-glass windows, the unveiling unfolded with dramatic flair. As the white silk drape slipped away, the Ferrari Amalfi stood revealed — a striking union of performance and artistry, drawing admiration from every corner.

Attendees then had the chance to step inside the car and experience its craftsmanship firsthand, before indulging in a refined three-course dinner inspired by the flavours of southern Italy.

As night fell, the Grand Hall transformed into a celebration of la dolce vita. Live music and graceful dancing brought the evening to an elegant close — a fitting finale to a truly memorable event.

For information on upcoming opportunities to view the Ferrari Amalfi, please contact liamburton@sytner.co.uk.
To speak with our Sales Team directly, call 0115 9833 555.